Tech

Top Insider’s Advertising and Media Stories for June 3rd.

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Hello and welcome to Insider Advertising for June 3rd. I’m vice president Lucia Moses, replacing Lauren Johnson, and here’s what happened:

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Tips, comments, suggestions? Leave me a line at [email protected] or on Twitter at @MMaestracci


Sundar Pichai

Alphabet CEO Sundar Pichai

Stephanie Keith / Getty Images


Google is bolstering Android’s advertising following but won’t go too far until Apple’s radical changes

Read the story.


richard brands

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Richard Marques, CEO of Revcontent

Revcontent


Content recommendation company Revcontent has been acquired by a duo of business management companies such as rivals Taboola and Outbrain are set to become public.

Read the story.


Lisa Ross

Lisa Ross, CEO of US PR giant Edelman.

Edelman


Public relations giant Edelman shakes his head as he tries to position himself as the top agency for crisis and social problems.

  • The new CEO of the United States, Lisa Ross, shakes the leadership of the PR giant to gain an advantage in crisis management and in work related to social issues, reports Sean Czarnecki.
  • She combines the Edelman brand and corporate divisions to distinguish herself from companies such as Sard Verbinnen & Co. and Porter Novelli who are known, respectively, for crisis and purpose relationships.
  • He also elevated leaders to focus on technology and diversity.

Read the story.


Other stories we are reading:

Thanks for reading and see you tomorrow. You can get there in the meantime [email protected] and subscribe to this email daily here.




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