Hot potato: End Live Piracy Now is a new initiative against unlicensed streaming of live sports and events. More than 100 organizations want the EU to “end piracy” forever by passing new laws that will shut down pirate servers before live streams are over. Which is easier said than done.
Unlicensed broadcasting of sports and live events poses a threat to Europe’s economy and cultural heritage, at least according to a new initiative aimed at pushing EU authorities to take faster and tougher action against piracy. The stakes are higher than ever, the number of organizations involved in the initiative is unprecedented, and the promoters are demanding a censorship power that does not exist under European law – yet.
The new anti-piracy campaign is called End piracy nowand he can count on over 100 signatories to the call to action for creativity, sport and culture in Europe.
The coalition includes the usual suspects of copyright infringement, such as the MPA, Disney and other anti-piracy groups, as well as many European sports leagues (UEFA, Premier League, La Liga, Serie A, etc.) and organizations of the living performances such as Danish Ensembles, Orchestras and Opera Institutions, London Marathon, Cricket Australia, Ryder Cup and many more.
The End Live Piracy Now (ELPN) initiative calls on the European Union to tackle the problem of piracy in general and live piracy in particular. “Piracy has been and continues to be a drain on Europe’s creative and cultural ecosystems, the sports and live performance sectors,” the rights holders say, depriving workers and industries of “billions of dollars in annual revenue.” Live piracy is undermining the sustainability of what is an important part of Europe’s social and economic fabric, says End Live Piracy Now.
What should the Old Continent do to solve this seemingly critical problem, as ELPN supporters see it? The coalition wants the European Commission, the executive branch of the European Union, to develop a new and effective legislative tool, a law capable of ensuring that the notification of illegal content is immediately removed and blocked even before a direct (pirated) event. comes to the end.
The coalition says that only a legislative tool can have a real impact on a problem of this magnitude with pan-European regulation that could adequately respond to the rampant problem of piracy in relation to sports broadcasts and events.
The same kind of piracy, say ELPN members, which also offers a means to launder the proceeds of illegal activities. An idea that sounds strange to say the least, as unlicensed (and therefore illegal) streaming would do very little good for any alleged money laundering operation.
However, the ELPN campaign organized by Pearl (European League of Performing Arts Employers’ Associations) with sports conglomerates and broadcasters, with a commitment that can be signed by 1 October. Unlike many recent anti-piracy initiatives that target end users, the new campaign appears to be aimed at intermediaries. that exploit ambiguities in current legislation to stream unlicensed content to consumers.