Tech

Memory brand Crucial Ballistix has died

What just happened? Crucial Ballistix memory has been familiar to PC enthusiasts for years, and it’s all the more sad to learn that Micron has just announced the end of production of its Ballistix, Ballistix Max and Ballistix Max RGB brands.

Micron has not revealed why it is destroying the Crucial Ballistix name. The company’s press release says it will “increase its focus on developing Micron DDR5 client and server products, and expand Crucial’s portfolio of memory and storage products.”

This news explains why we haven’t seen any Ballistix DDR5 memory yet. Crucial does offer standard DDR5-4800 memory, as opposed to the high-end Ballistix options with all the accompanying bells and whistles like heat spreaders.

“Crucial JEDEC DDR5 memory provides gamers with DDR5-enabled computers with faster speeds, transfers and bandwidth than previously available with Crucial Ballistix memory,” said Teresa Kelly, vice president and general manager of Micron Commercial Products Group.

PC gamer suggests the move may be related to Crucial’s memory containing only Micron memory chips, which are not known to perform as high as some of its competitors, such as SK-Hynix or Samsung DDR5 chips. This would make it impossible to build Ballistix memory that reaches DDR5-6000 speeds found in competing enthusiast kits.

Other Crucial products, such as the very popular standard and portable SSDs and third-party memory, will continue to be supported by Micron.

It’s always a sad day when a familiar long-lived brand dies. People of a certain age may remember with nostalgia the use of Crucial Ballistix memory back in the DDR era, and just two years ago, an overclocker set a DDR4 frequency record by overclocking part of the Crucial Ballistix Max DDR4-4000 memory to 7004 MHz. It broke the previous record, which was also obtained using Crucial Ballistix Max memory.




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