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Realme is the fastest growing brand with 100 million smartphones worldwide: Strategy Analytics

Realme has become the fastest smartphone brand ever to ship 100 million smartphones worldwide. The company achieved this result in just 37 months and sold its 100 millionth smartphone in June this year. China and India are primarily responsible for this growth. Realme CEO Madhav Sheth also thanked fans for this achievement on Twitter. Realme was founded in 2018 as a subsidiary of Oppo owned by BBK Electronics.

Realme launched its first smartphone, Realme 1, in May 2018, and within 40 days its sales in India exceeded 400,000 units. The phone was priced at a starting price of Rs. 8,990. Over the past three years, Realme has branched out into several series of smartphones, including the Realme number series, C series, X series and Narzo series. With a wide range of low-cost offerings, the company has shipped over 100 million smartphones in the past 37 months, making it the fastest brand ever to reach this milestone worldwide.

IN latest data comes from Strategy Analytics, which says Realme has shipped 100 million smartphones worldwide faster than any other brand including Samsung, Apple, Xiaomi, Nokia, Huawei and others that have been in the business for much longer. Realme’s growth has been driven mainly by smartphone shipments to China and India. It is the fastest growing smartphone brand in China, with a half-to-half (HoH) share of 175 percent in China.

In India, the company had a 14% market share in the second quarter of this year, placing it in fourth place. Linda Sui, senior director at Strategy Analytics, notes that only 16 brands were able to ship 100 million smartphones worldwide over the past 27 years, up to the first half of 2021. Another senior analyst claims Realme’s growth is driven by its “wide range of Android models. , competitive pricing, effective online marketing campaigns and a strong retail presence. “

The CEO of Madhav Sheth also general Email to fans on Twitter thanking them for this achievement. Sheth also adds that Realme is the number 1 5G smartphone brand in India and was the first to bring a 5G smartphone to the country. Talking about the company’s 1 + 5 + T strategy, Sheth shared that several “GT 5G products” will be launched this quarter, including the Realme GT 5G. The company has already confirmed that the Realme GT 5G will launch in India on August 18th.

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