Marley Medical, a virtual primary care clinic targeting people with common chronic conditions, raised $ 9 million to launch and reimagine patient-centered care.
The seed round was led by Julie Yu, general partner of Andreessen Horowitz, and Christine Baker Spon, general partner of CRV. Additional business angels included experienced digital health founders and CEOs.
Digital health veterans and Propeller Health alumni Chris Hogg, David Hubanks, and Joe Slavinski founded Marley Medical in 2021 to make primary health care the mainstay of chronic disease management.
“It is now clear that many common chronic conditions can and probably should be treated at home,” said Hogg, co-founder and CEO of Marley Medical. “We now have the tools available, we can measure meaningful clinical endpoints at home with devices and home labs, we can let people talk to their healthcare providers at their convenience, and we can deliver medicines to their homes.”
To simplify the planning and management of care, Marley Medical members will be able to talk to their multidisciplinary care team around the clock, schedule face-to-face video conferencing, change medications and receive orders, and use devices and lab kits to track their health progress. Thus, everything can be done from the patient’s home, and not in different places.
“We’re practically making it harder for people to manage chronic disease,” Hogg said. “We make them skip work or leave home for half a day to go to the doctor, to the pharmacy, to the laboratory. It is clear that our healthcare system was not built with the patient at the center. ”
Each Marley Medical member will be assigned a multi-functional telemedicine team of nurses and pharmacists with the tools to monitor their condition and track vital signs such as blood pressure.
Hogg said Marley Medical plans to work with insurers to ensure that patients pay the same copayments and their own costs as at a standard medical facility.
Marley Medical Services will be viewed as a standard clinical offering that can be paid for as an on-net benefit rather than gravitating towards a cash-based environment.
Ultimately, the company wants to move to risk-based contracts or capital agreements to keep patients’ personal costs as low as possible, Hogg said.
“It’s crazy when you consider how many unmet needs still exist for managing common chronic diseases, especially in light of new remote monitoring capabilities, new talent pool for care teams, and new payment schemes tied to virtual care,” Yu said in press release. … “We are delighted to support Chris and his exceptional team to offer a state of the art healthcare and business model to patients who are struggling to control their current health status.”