Following yesterday’s news that Nintendo will partner with mobile firm DeNA to form a joint venture, the company has released an update to its mobile apps.
President Shuntaro Furukawa revealed that the company’s mobile business has surpassed 800 million downloads (as of October 2022) in 164 countries and regions. Nintendo shared an interesting comparison:
“This figure, 800 million, is equivalent to the combined sales of all Nintendo hardware since we launched the Nintendo Entertainment System (Famicom) in 1983. when we released our first app.”
Fire Emblem Heroes is the company’s most successful mobile product to date. Various other IP projects such as Animal Crossing, Super Mario and Mario Kart have also contributed to Nintendo’s mobile business. Pikmin Bloom was the most recent game to launch and Dragalia Lost will be shutting down at the end of this month.
The latest report mentioned how its mobile games have allowed people to get in touch with the Nintendo IP, especially in markets where its dedicated video game platform is not available. The company also hopes that its mobile games will lead mobile users to purchase specialized video game hardware.