Nintendo and University of Oxford Want to Know How Animal Crossing Players Are


A new survey released by Nintendo of America and the University of Oxford hopes to explore the relationship between Animal Crossing: New Horizons’ playtime and the psychological well-being of players.

The survey, which appears to be being sent to select Nintendo account holders, begins by asking respondents about their recent playing time in New Horizons. Questions relate to how much time players have spent playing a game in the past two weeks, and how much of that playing time has actually been spent “playing” rather than just playing in the background.

The next step of the survey asks a question about the satisfaction and feelings of the players in relation to the game, including “agree / disagree” questions, for example: “I could always find something interesting in AC: NH to do”, “My ability to play AC: NH was well aligned. with game problems ”,“ I played AC: NH to forget about my problems ”, and even“ I played AC: NH because I would be horrible if I didn’t. ”

Towards the end of the survey, the questions are more about the overall mental health of the players, including one question that asks if you are currently living your “best possible life” or “worst possible life.” You can see a few of the questions in the tweets below shared online by Twinfinite’s Rebecca Stone:

Of course, the survey was not sent out to everyone, but we wanted to give you the opportunity to express your opinion. If you like, feel free to cast your votes in our polls below.

This survey appears to be a follow-up to a similar study from Oxford University last year that found games like Animal Crossing can be beneficial for your mental health.


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