Netflix has unveiled the first step in its expansion into video games, giving Polish subscribers access to two mobile games.
The games – Strangers Things 3 and Stranger Things 1984 – were previously paid mobile releases, but now Polish Netflix subscribers can download Android versions for free.
The novelty was initially announced by the Polish Netflix Twitter account, and then the official translation was translated into English. Netflix geeked Account.
“These are very, very early days and we have a lot of work to do in the coming months, but this is the first step,” the tweet said.
Netflix promises that any games downloaded as part of a Netflix membership will have no ads, no in-app purchases, and will be available at no additional cost.
The company officially confirmed last month that it is expanding into the video game space as part of its earnings report for that period.
He said he is currently “in the early stages” of expanding into games, building on his previous iTV efforts (like Black Mirror Bandersnatch) and his Stranger Things games.
The games will be included in the Netflix membership for members at no additional cost, the company said, and it will initially “primarily” target mobile games.
“We see gaming as another new category of content for us, similar to our expansion into original films, animation and unencrypted television,” Netflix said in a letter to shareholders.
“We are as excited as ever about our films and series offerings, and we look forward to a long take-off to increase investment and growth across all of our existing content categories, but as we’ve been moving forward with original programming for almost a decade now, we think it’s time to find out. more about how our members value games. “
Netflix is reportedly now recruiting staff for game development positions, although it is alleged that the California-based company has not yet decided on a real game development strategy.
The company has previously stated that it considers entering the gaming market a major challenge. Speaking in 2019CEO Reed Hastings said Netflix had no intention of creating a game streaming service.
“We’re not better at competing with Fortnite by doing something like [a streaming service] because we are not very good at it, ”he said then. “We’re competing with some of the most amazing TV shows you’ve ever seen, so you put Fortnite aside and come watch our shows.”
Netflix has released dozens of video game adaptations over the years, most notably The Witcher, Sonic the Hedgehog, Castlevania and the movie Resident Evil. He is also currently working on films based on two Ubisoft properties – The Division and Beyond Good & Evil, as well as the Assassin’s Creed series.