More than five years after Instagram has moved away from a strictly chronological feed, the company may have another more significant change in the store for the way it views content on its platform. Instagram said begins a test involving a “small number” of people where they see the “suggested posts” of the platform interspersed throughout their feed. In some cases, this means that the content recommended by Instagram posted in front of you will appear before photos and videos shared by your friends.
Instagram first . The feature generates new content for you to scroll through after viewing some recent photos and videos from the accounts you follow. In addition to putting the suggested content throughout the feed, the company will test new controls that will allow people to change where those posts are coming from, as well as disable the feature for a limited time. The test includes a new settings option that will allow you to add specific themes that you want to see when the app generates a suggested post. You can further add Instagram recommendations by giving feedback on a specific post, letting the platform know if something showed you that it wasn’t appropriate or wasn’t a match for your stated interests. These same controls also allow you to hide the suggested posts from your feed entirely for 30 days.
A spokesman for Instagram told Engadget that it is conducting the test in response to the positive feedback the company has gathered about the “quality of recommendations” it has conveyed with the suggested posts. It’s hard to know how people will feel about this latest change. Most Instagram users still complain about the loss of chronological food. It’s also one thing to make recommendations after you’ve taken it all in and something completely different to do for the whole experience.
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