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TikTok AI is sold to other companies

AI in TikTok it’s no longer a secret – in fact, it’s now on the open market. U Financial Times has learned that parent company ByteDance has quietly launched a BytePlus division that sells TikTok technology, including the recommendation algorithm. Customers can also purchase computer vision technology, real-time effects and automated translations, among other features.

BytePlus debuted in June and is based in Singapore, although it has a presence in Hong Kong and London. The company is seeking to register trademarks in the United States, although it is not sure if the company has an American presence at this stage.

There are already at least a few customers. The American fashion app Capra already uses the BytePlus code, as does Indonesian online shopping company Chilibeli and travel site WeGo.

ByteDance will not comment on its plans for BytePlus.

Such a move wouldn’t come as a surprise, even if it could take away some of TikTok’s cache. It could help ByteDance compete with Amazon, Microsoft and other companies that sell behind-the-scenes tools to businesses. It could also serve as a hedge. TikTok and its Chinese counterpart Douyin could be close to the plateau, and selling their technology could keep the money.

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