Part of his last turn around strategy, Atari shifts its focus away from free-to-play mobile games to PC and console titles. In a statement released Monday, the company said its board of directors had approved the new plan on July 1 after conducting an in-depth review of the “assets and opportunities” of the Atari Gaming division.
The reorientation comes less than a month after the release of the often delayed Atari VCS console, which acts as a retro gaming machine and PC. Atari said it would add to its portfolio of 200 games and franchises – think Asteroids, Centipede, Missile Command and Pong – to create new content for VCS and other platforms. The first news is expected to arrive in the current fiscal year, which ends March 31, 2022.
At the same time, the reinvention explains problems for some of its mobile games, many of which involve shutting down or selling out. Impact titles include Roller Coaster Tycoon Stories, Crystal Castles, Castles and Catapults, Ninja Golf and Atari Combat: Tank Fury. Despite the disregard for the competitive nature of the free-to-play gaming market, the company does not give up on those titles it deems successful. More broadly, it takes a smarter approach to the free-to-play rate after immersing itself in mobile games, with MMOs, in conjunction with its turnaround. piano in 2015.
In addition, the company also comes out of its Atari online casino in Africa – a social gaming platform that included retro themed slots gaming, poker and blackjack – and writes its TV show assets with a new focus on the license agreements.
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