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Ford unveils custom electric pickup in front of F-150 Lightning

Ford F-100 Eluminator all-electric concept truck

Ford

Ford Motor unveiled on Tuesday a custom truck that combines the past with plans to electrify the future, including the highly anticipated F-150 Lightning pickup in 2022.

The “all-electric Ford F-100 Eluminator concept truck” features the retro styling of a 1978 F-100 pickup with electric motors and batteries from the 2021 Mustang Mach-E GT Performance Edition. Its internal controls and screens also resemble the Mach-E electric crossover.

Ford built the car to showcase its new “e-box motor”, which is now sold online and at its dealerships. These “boxes” of motors or motors are assembled by the company, but are available for general purchase for building, repairing or tuning vehicles.

Ford F-100 Eluminator all-electric concept truck

Ford

“Our F-100 Eluminator concept is a preview of how we are supporting customers as they go all-electric and deliver zero emissions even for our traditional vehicles,” said Eric Sin, Ford’s global director of accessories and licensing. release.

The custom pickup is also causing some buzz for the automaker as it prepares to launch its F-150 Lightning electric pickup in the first half of next year. The pickup is viewed by many as a barometer of whether customers of the pickup trucks, which dominate US annual sales charts, are ready to switch to electric vehicles.

Ford F-100 Eluminator all-electric concept truck

Ford

The concept pickup can produce 480 horsepower and 634 lb-ft of torque, according to Ford. It was designed and developed by Ford Performance in collaboration with companies such as MLe Racecars and the Roadster Shop.

Each of Ford’s e-box engines produces 281bhp, according to the company. and 317 lb-ft of torque and is approved for outdoor use in all 50 states. Ford said the motor will sell for $ 3,900.

The Ford F-100 Eluminator was unveiled Tuesday in Las Vegas at the SEMA Show, an annual conference for the auto industry and aftermarket.

Ford F-100 Eluminator all-electric concept truck

Ford

After sales service is extremely important for the automotive industry. Automakers showcase unique vehicles at the show every year to gauge consumer interest and showcase new aftermarket products such as the Ford e-box engine.

According to the Special Equipment Market Association, which holds the exhibition annually, the market for spare parts is $ 44.6 billion.

Ford F-100 Eluminator all-electric concept truck

Ford


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